Pharmacy customers expect more than just standard products. They are looking for effectiveness, skin compatibility, and expert advice. This is exactly where the opportunity lies: with the right brands, the cosmetics section can become a key revenue driver.
Why Cosmetics Are Booming in Pharmacies
The Swiss pharmacy market for cosmetics is growing steadily. Customers trust pharmacies as a source for skin-friendly, effective products. Those who meet this trust with the right product range benefit from high customer loyalty and good margins.
Our Top 5 for the Pharmacy
1. CARMEX — the classic since 1937
The world-famous CARMEX lip balm needs little introduction. Proven since 1937, high turnover, small shelf space, big impact. The counter display is free and sets up in minutes. CARMEX is the product that practically sells itself.
2. SKIN REPUBLIC — pharmaceutical-grade sheet masks
Hydrogel patches, collagen masks, gold-infused treatments. SKIN REPUBLIC delivers clinically tested results in convenient packaging. Perfect as an impulse buy next to the register or as a targeted recommendation for skin issues.
3. SKINCYCLOPEDIA — Evidence-Based Active Ingredient Skincare
Retinol serum, niacinamide cream, AHA/BHA cleansers. SKINCYCLOPEDIA speaks the language of the pharmacy: clear active ingredient concentrations, scientifically formulated products, and professional packaging. No marketing hype, just proven results.
4. MAD HIPPIE — Clean Beauty Pioneer
EWG Verified, vegan, cruelty-free. MAD HIPPIE meets the growing demand for conscious cosmetics. The Vitamin C Serum is a perennial favorite. For pharmacies looking to position themselves as a clean beauty destination.
5. ESPONJABÓN — the surprise hit
2-in-1 soap sponges in various varieties. Sounds simple, works brilliantly. Hygienic, space-saving, with ingredients like aloe vera or hyaluronic acid. ESPONJABÓN is an eye-catcher that sparks conversation and sells surprisingly well.
Getting started is easy
BONSANA ships all five brands from its Swiss warehouse within 24 hours. Free counter displays for CARMEX and SKIN REPUBLIC are included. Minimum order value CHF 150; purchase on account available.
